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November 8, 2024

NH Collection New York Madison Avenue relaunches ‘Hotels With a Heart’ Program in the US, benefiting St. Jude Children’s Research Hospital®

• Flagship US Property Offers Special ‘Holidays With a Heart’
Glass Ornaments to Support St. Jude

New York, NY – November 6, 2024. NH Collection New York Madison Avenue hotel announces the second-year of Hotels with a Heart program, in collaboration with St. Jude Children’s Research Hospital®, this holiday season. Hotels with a Heart is an initiative that aims to ensure that children and young people suffering from a serious illness, who have been hospitalized far from their usual place of residence, can be accompanied by their closest family members while they receive treatment.

Minor Hotels Europe & Americas, through its brands NH Hotels and NH Collection hotels, works closely with NGO and charity foundations in the main cities of Europe and America to provide free accommodations to families with limited resources, so that they can accompany their loved ones. Hotel employees also play an integral role in this program’s success, which has been ongoing at Minor Hotels Europe & Americas.

Since the program began for the past twenty years, employees have acted as the program’s “ambassadors”, welcoming families, and personalizing their stays. Carlos Salomon, NH Collection New York Madison Avenue’s General Manager, commented, “It is our company’s passion to create unforgettable experiences and bring happiness to all of the families we host through this charitable initiative”.

In addition to the room donations, the NH Collection New York Madison Avenue will be selling beautifully hand-crafted red glass heart ornaments for the holiday season and donating 100% of their purchase price to St. Jude Children’s Research Hospital® to support its mission: Finding cures. Saving children®.

The limited-edition ornaments are made from 100% lead-free recycled soda bottles by skilled glass-blowing artisans and will be on display throughout the hotel and decorating the lobby holiday tree. The ‘Holidays with a Heart’ gift-boxed ornaments will be available for purchase at the front desk for $20 each while supplies last.

About NH Collection Hotels & Resorts:

NH Collection Hotels & Resorts is an upper-upscale hospitality brand with close to 100 properties across Europe and the Americas and a growing global footprint in territories such as: Arab Emirates, Maldives or Sri Lanka. Offering extraordinary hospitality experiences, NH Collection perfectly combines comfort, innovation, intuitive service, an elegant atmosphere, and surprising flavours, all embedded in the local identity. NH Collection is part of global hospitality group Minor Hotels and a member of the GHA DISCOVERY loyalty programme.

Visit nh-collection.com for more information and connect with NH Collection on Facebook, Instagram, and YouTube.

For Media Inquiries:

Claire Cipolla
Director of Marketing and Public Relations – NH Collection New York Madison Avenue
c.cipolla@nh-hotels.com

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